BSA Unveils New Bobber 350 and Scrambler 350 at EICMA

BSA is continuing its comeback with two new motorcycles unveiled at EICMA 2026, adding a rather cool-looking Bobber 350 and a retro-styled Scrambler 350 to its growing range.

Three things to know

• BSA has unveiled new Bantam Bobber 350 and Scrambler 350 models, both powered by a 334cc liquid-cooled single.
• The Bobber is available in standard and SP versions, with the latter gaining upside-down forks, 16-inch spoked wheels and a colour TFT display.
• Both models are scheduled for international introduction during 2027, although New Zealand pricing and availability haven’t been confirmed.

Both motorcycles are based around the manufacturer’s existing Bantam 350 platform, sharing a 334cc liquid-cooled single-cylinder engine but taking very different approaches to styling and riding.

The Bobber is all about low-slung custom-bike looks and relaxed solo riding, while the Scrambler takes its inspiration from the original BSA Bushman of the 1960s.

And while neither machine is likely to set any performance records, that’s hardly the point. These are motorcycles designed to look good, be relatively straightforward to ride and offer a little old-school character without the complications of owning something genuinely old.

Bantam Bobber 350: Built for one

There’s something rather appealing about a small-capacity bobber, particularly when the manufacturer doesn’t try too hard to make it look like a scaled-down heavyweight cruiser.

BSA’s new Bantam Bobber 350 sticks to a fairly traditional recipe, with a low-slung stance, minimalist styling and a single seat.

The 334cc liquid-cooled DOHC engine is shared with the Bantam family, while the standard model features telescopic forks and dual-channel ABS.

BSA is positioning the bike as a simple, enjoyable machine for solo rides rather than something intended for covering enormous distances with a pillion and luggage.

And from a styling perspective, it’s certainly a distinctive addition to the small-capacity retro market.

There’s also a more heavily customised version called the Bobber 350 SP, or Special Parts.

Finished in dark chrome, it adds gold upside-down forks, 16-inch spoked wheels, a chunky front tyre and a full-colour TFT instrument display.

It’s arguably the more striking of the two Bobber versions, with a rather purposeful factory-custom appearance.

BSA hasn’t yet released complete performance figures, dimensions or weights, so we’ll have to wait to see how the new models compare with other small-capacity retro motorcycles.

There’s something rather appealing about a small-capacity bobber, particularly when the manufacturer doesn’t try too hard to make it look like a scaled-down heavyweight cruiser.

Scrambler 350: A nod to the Bushman

The second new model is the Bantam Scrambler 350, which takes inspiration from the original BSA Bushman introduced in 1966.

That motorcycle was essentially a stripped-back, high-clearance version of the Bantam, designed for riders wanting something capable of handling rougher terrain.

The new model follows a similar philosophy, at least in appearance.

There’s a more upright scrambler stance, spoked wheels wearing semi-knobbly tyres, twin rear shock absorbers and conventional telescopic forks.

It’s powered by a 334cc liquid-cooled DOHC engine that BSA says has been developed with an emphasis on reducing weight and improving performance.

The gearing has also been tuned to make the most of the available low- and midrange torque, which should suit a motorcycle intended for everyday riding and the occasional unsealed road.

Dual-channel ABS is standard, while the Scrambler will be offered in Black, Green and Grey.

Of course, there’s a difference between looking like a scrambler and being particularly capable off-road, and BSA hasn’t yet supplied enough information about suspension travel or ground clearance to establish just how adventurous the new machine might be.

But as a stylish little road bike with a bit of retro off-road attitude, it certainly looks interesting.

Thunderbolt brings adventure to the BSA stand

The pictures from EICMA also include BSA’s exciting new Thunderbolt adventure bike, giving us another close look at a motorcycle that takes the revived brand in a different direction.

We first covered it when it was unveiled at EICMA 2025 — read our original BSA Thunderbolt story here.

The Thunderbolt pairs a 334cc liquid-cooled DOHC single with a six-speed gearbox and a 15.5-litre fuel tank. Upside-down forks, a preload-adjustable rear monoshock, a reinforced bash plate and an adjustable screen give it a more adventure-focused setup than the new retro 350s.

Traction control and three ABS modes — Rain, Road and Off-Road — are part of the package, along with a slip-and-assist clutch. Our earlier coverage also detailed Bluetooth connectivity, turn-by-turn navigation and USB charging.

BSA has now revealed three additional colour schemes for the Thunderbolt 350: Black and Yellow, Grey, and Green and Ivory. It is scheduled to reach international markets during 2027.

More colours across the BSA range

The new 350s weren’t the only announcements from BSA at EICMA.

The Scrambler 650 gains Deep Green, Black Chrome and Gloss Black finishes alongside the existing Victor Yellow.

The Gold Star 650 has also received Birmingham Blue and Brooklands Black colour options, while the Bantam 350’s Mist Green finish pays tribute to the original Bantam introduced in 1948.

It’s a substantial expansion for a brand that, not all that long ago, had just one modern production motorcycle.

BSA continues its comeback

For riders who remember the original British manufacturer, it’s been interesting watching BSA’s return to the motorcycle industry.

The historic marque was revived by Classic Legends, part of India’s Mahindra Group, and the company has steadily expanded its range beyond the Gold Star 650 that initially marked its return.

The latest 350s are intended to attract a new generation of riders, with BSA concentrating on accessible motorcycles that combine familiar styling with modern engineering.

And there’s certainly a market for that sort of machine.

Not everyone wants a 200hp superbike or a towering adventure motorcycle packed with electronics. Sometimes a straightforward, good-looking motorcycle is all that’s required.

What about New Zealand?

BSA has already returned to the New Zealand motorcycle market, although the local availability of its expanding international range varies.

There’s no confirmation yet that the new Bantam Bobber 350 or Scrambler 350 will be offered here, and New Zealand pricing hasn’t been announced.

Both motorcycles are scheduled for international introduction during 2027, alongside the Thunderbolt 350.

Sometimes a straightforward, good-looking motorcycle is all that’s required.

With the existing Bantam platform providing the basis for the new models, it’ll be interesting to see how competitively BSA can price them if they do make their way to Kiwi dealerships.

And while the Bobber 350 is probably the motorcycle that will attract the most attention parked outside a café, we reckon the Scrambler could have plenty of appeal for riders looking for a fun, uncomplicated little motorcycle for exploring New Zealand’s backroads.

We’ll bring you local pricing and availability information when it’s confirmed.