Advertisement banner showing motorcyclists riding in heavy rain on a wet highway; bold slogan 'Take the drama out of the downpour' with red branding on the right edge.

Subscribe to Newsletter

Red sponsor banner with the Bridgestone logo on the left and bold 'ADVENTURE' text on the right, on a red background.

Buell unveils 173bhp Super Cruiser!

  • Custom build showcased in Daytona
  • Aesthetic with the 173bhp V-Twin engine
  • Will not be a production model

Buell has showcased a radical new interpretation of its Super Cruiser, unveiling a one-off café racer concept that blends the company’s signature engineering with classic race-inspired styling. While the machine has generated plenty of excitement among enthusiasts, there are currently no plans to put it into production.

The custom build transforms the muscular Super Cruiser platform into a more focused and aggressive café racer. Retaining the standard model’s 173bhp V-twin engine, frame and swingarm, the concept adopts a markedly different riding position and visual identity thanks to extensive modifications.

Buell Super Cruiser

One of the most noticeable changes is the switch from the Super Cruiser’s tall ape-hanger handlebars to a set of low-mounted clubman-style bars. The revised setup shifts the rider further forward, creating a sportier riding posture while placing additional weight over the front wheel to enhance front-end feel.

Despite the dramatic styling overhaul, the concept retains one of Buell’s most distinctive technical features: its perimeter front brake system. Instead of using a conventional hub-mounted brake rotor, the oversized disc is mounted around the outer circumference of the wheel. Buell has long argued that the design improves braking rigidity while helping reduce unsprung mass compared with traditional arrangements.

The chassis has also received significant upgrades. Race-specification Öhlins suspension components have been fitted front and rear, with revised settings and reduced travel to suit the café racer’s more performance-oriented character. Extensive carbon-fibre bodywork further contributes to the machine’s lightweight appearance while giving it a more premium and purposeful aesthetic.

Buell Super Cruiser

Another notable engineering change involves the cooling system. To accommodate the redesigned front end and tighter packaging requirements, Buell has adopted a side-mounted radiator arrangement similar to the setup used on the Hammerhead 1190. The relocation frees up space around the nose of the motorcycle while maintaining cooling efficiency.

Although Buell has not indicated that the concept will enter production, the project serves as an intriguing demonstration of the flexibility of the Super Cruiser platform. Combining modern American V-twin performance with classic café racer proportions, the one-off machine offers a glimpse at what could be possible should Buell decide to expand the Super Cruiser family in the future.

Author

[publishpress_authors_box]
Share the Post:

Related Posts

  • McDonald Motortrimmers Motorcycle upholstery specialists nz
Star Insurance ad: two motorcyclists on a red bike beside a road, with the slogan about matching leathers and a 'Get a Quote' button
Boyds Shoei Helmet sale
Advertisement banner for Metzeler sport-touring motorcycle tires, showing two tires with the slogan 'Double Up Your Ride' on a blue background.
BRM-Newsletter-Sidebar
Blue Yamaha sport motorcycle speeding on a city street with 1.95% financing and a $2,550 price; Learn More banner with Yamaha logo.
Rainy motorcycle advertisement for Battlax Sport Touring T133 tires; rider on a wet road with the bold slogan 'Take the drama out of the downpour' and a red diagonal band on the right.
KTM Power Deals advertisement with an orange background, a dirt bike rider performing a wheelie, bold 'POWER DEALS' text, a banner reading 'NOW INCLUDING SELECT 26 OFFROAD', and the KTM logo with savings offers.
Advertisement banner for Honda motorcycles displaying four bikes with bold 'BREAKING NEWS' text and a red 'FIND OUT MORE' button, promoting Honda E-Clutch on the 500 series.
Person wearing a helmet sits on a red sport motorcycle on an autumn road with fallen leaves.

Subscribe to BRM’s Newsletter

Join our mailing list to receive the latest news, reviews, tests and reports direct to your inbox.

PLUS, you’ll be in to WIN a Sena Smart Helmet
worth up to $1,399.99! 

Uh-oh! It looks like you're using an ad blocker.

Our website relies on ads to provide free content and sustain our operations. By turning off your ad blocker, you help support us and ensure we can continue offering valuable content without any cost to you.

We truly appreciate your understanding and support. Thank you for considering disabling your ad blocker for this website